Ebooks vs print books

The link below leads to a very interesting article dealing with the form and function in which books are presented--namely ebooks vs print books. It made me think about the future of books and my relationship with them both as reader and as author. It talks about ebooks being interactive and personalized, in a way. It also touches on the use of data mining in ebooks. Very interesting. If you read it, I'd love to hear what you think. http://www.guardian.co.uk/books/booksblog/2013/mar/26/ebooks-different-genre-print